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Canalys: Chinese makers take 62% of Southeast Asia's market in Q2

admin Aug 15

Chinese makers have dominated the Southeast Asian market in Q2 of 2019, netting 19.0m of the 30.7m total phone shipments, Canalys reports.

Samsung retained its leading position, moving 7.7M devices but was followed closely by Oppo with 7.3M. vivo managed 4.1m and Xiaomi was fourth at 3.7M. Realme entered the top five for the first time with 1.6M.

The Southeast Asian market is dominated by the mid-to-low-end smartphones – 75% of it consists of sub-$200 devices, which puts makers such as Apple far out of the picture. It’s also notorious for its lack of brand loyalty.


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